Event filming has grown significantly in popularity over the last couple of years, and with good reason. It is a great way to share your message far and wide, as well as capturing it for posterity. When it comes to industries that put on conferences or events, event filming can be particularly effective. In this article, we’ll take a closer look at conference filming and what you need to consider.
Getting the Right Filming Equipment
The most important factor to consider when planning conference filming is the equipment that you will use. You need to ensure that you have the right cameras and recording devices in order to capture quality footage that can be used in promotional materials or shared afterwards. This means investing in high-end microphones, cameras, and other video production equipment. It is also worth thinking about lighting, such as whether you will need LED lighting depending on the venue and the purpose of the footage.
Choosing the Right Production Team
As well as getting the right equipment, you will need an experienced and talented production team to ensure you get the best results from conference filming. They should be experienced in shooting and editing videos for conferences, and understand the importance of capturing key moments. The right production team will help to bring your vision to life.
Planning the Filming
Once you have the right equipment and production team, you then need to plan the filming. Start by creating an overall plan which should include set up times, run throughs, and post-production. This will help to ensure everything runs smoothly and that no crucial shots are missed. You will also need to agree a schedule between the production team and the organiser so that relevant people are available when needed.
It is also important not to forget about sound. Not only do you want clean audio, but you may also need to think about the overall acoustics of the venue and how these may affect the recordings. Make sure to communicate any concerns you may have with the organisers ahead of time.
Post Production and Editing
Once all of the footage has been recorded, it is time to start the editing process. It is important to make sure that the footage is edited in a way that is consistent with the look and feel of the conference. Depending on the type of footage, it may be edited together with titles and transitions. There may also be additional content, such as music or sound effects, that can be added to enhance the final film.
Using Conference Filming for Promotion
Conference filming can be incredibly useful when it comes to promotion. Many companies opt to share a short trailer or clips throughout their marketing campaigns, helping to create interest and engagement ahead of the event. You could also edit the footage together into a single film to share afterwards, giving delegates and viewers who didn’t attend a taste of what took place.
Event filming, particularly conference filming, is an extremely effective way to capture the highlights of your event. Investing in the right equipment and production team is key to getting a successful result, as is a well planned approach. With the right approach, you can share the highlights of your event with the world.